Rooted in Canada!
Large households in single detached houses in a mix of Canadian urban and smaller rural communities create the living spaces of these married couples 40-54 years of age and their teen aged children. Pets are likely part of this picture, too! Earning incomes from $70,000 to over $100,000, likely from college educations infused with many years of work experience, they are employed as nurses, contractors in primary production or are engaged in finance and insurance businesses. Home is their palace and they spend time and money on maintenance, utilities, tending gardens and fixing their vehicles. They work hard and play hard, indulging in recreational sports, activities and likely have a gym membership or belong to a professional or community association. Ensuring their lifestyle is secure for the future, they are contributing to pension plans and children's educations. Their Northern European heritage is synonymous with Christian values and they don't forget to give to international charities and organizations. This cluster of Canadians is rooted to their communities and look forward to reaping the fruits of their efforts well into their senior years.
Gender and Marital Status
* - Average values. Source: Generation 5.