514 King Street, Midland, On
Foundation of the Nation
West coast and prairie cities are the home to this group of older people who rent an apartment or condominium and live alone. They are over 65 and likely collecting some type of retirement or government pension with incomes coming in below $40,000. As they have already accumulated most material goods, their spending is low, especially on computer technology, however, they are interested in keeping healthy, spending on medical supplies, prescribed medicines and pharmaceuticals and they contribute to public health plans. Reading newspapers keeps them informed and entertained but they may take a chance on a lottery ticket just for fun! They are generous and give to charities in Canada and, as they live in urban communities, they walk or take a short taxi ride to amenities. With Russian, Korean, Iranian and Northern European heritages, they likely are followers of Lutheran, Anglican, Ukrainian Catholic or Jewish religions, hence their traditional values and affiliation to their communities.
Gender and Marital Status
* - Average values. Source: Generation 5.